At present the development of SMEs in China is still in the stage of e-commerce, Internet marketing, the primary task is to integrate the network of market resources to enable more SMEs to e-commerce facilitation, as advocated by e-wolf .
I believe that the current market in our network, network marketing, there are nine marketing brand:
1,
search engine marketing search engine marketing, Search Engine Marketing is the English translation, referred to as SEM. is based on the way users use search engines, using the user retrieve information as far as possible the opportunity to target marketing messages to the user. In short, search engine marketing search engine platform is based on network marketing, taking advantage of people rely on search engines and use habits, When people retrieve information in its marketing as much as possible information to target customers.
2, hard-wide hard-delivery
wide delivery, is the direct advertising, for example, banner ads, outdoor ads, text ads which are hard .
3,
Forum Marketing Forum marketing is the understand the company's products and services. ultimately promote corporate brand enterprises, enhance the market awareness of network marketing Contact blog author and visitors, the use of a personal blog of knowledge, interests and life experiences such as dissemination of information on marketing goods
5, microblogging microblogging marketing is marketing
recently launched a network marketing, because as the micro-Bo hot, both gave birth to the relevant marketing, is marketing microblogging. Everyone in the Sina, Netease, and so up a micro-blog, and then use to update their micro-blog. daily for updated content can communicate with you, or have we all topics of interest, so that you can achieve the purpose of marketing, introduced in such a way that new micro-blog marketing. refers to the rise of microblogging is a class of Web3.0 open a new Internet social networking services. < br> 6, video marketing, marketing
China's current market leading position in the TV still has not been shaken. However, there are two major television as a video media difficult to eliminate the limitations of, first, the audience is only one way to accept TV information, it is difficult depth of participation; second, TV all have a certain seriousness and taste preferences of the audience is difficult to create their own content, so the value of a large television advertising, interactive marketing value but small. but it can network video break through these limitations, leading to a new platform for interactive marketing, and with the development of the Internet and the rise of video sites, video marketing, more and more by many brand enterprises in importance as a tool used in network marketing.
7 , Q & A Q & Marketing is marketing
SEMtime new marketing approach in 2010, is SEMtime created between the third word of mouth network marketing is one, SEMtime both marketing methods to interact with potential customers, but also implant business advertising, word of mouth do the brand, marketing, marketing a good one.
8, marketing
Wikipedia Wikipedia is a model of web2.0 applications, high degree of openness, all the people can be involved in editing, so that content becomes more neutral objective, high reliability. Wikipedia is relatively simple form of composition than the blog interface, but also simple, not much surrounding the harassment information. but its content is comprehensive and simple. Wikipedia in the eyes of users, degree of credibility and authority are high, is considered the most fair sites on the Internet! who has a Wikipedia entry, who have a higher profile and recognition. This is the mental habits of Internet users, so many of our businesses and people are scrambling to create Wikipedia.
9, the so-called News Marketing News
planning, is the company's planning staff, or journalists, combined with business practice, according to business marketing needs, according to press law, integrated enterprise resource advantages, through the news media, with the hot events, create news point, looking for news eye, in order to establish a corporate and product image, and establish corporate and product brands, and create a favorable external environment for the development businesses, create products, market, develop, cultivate consumer demand, so as to achieve and external corporate and product competition, the purpose of selling products.
most of our network marketing for SMEs may not have their own technology, but we can participate in a number of e-commerce company dedicated training tailored for SMEs, wolf E-commerce is e-commerce hosting, Internet marketing, based on the practical operation of training personnel for the core business of e-business e-commerce company, its SEO optimization, e-commerce hosting for our SMEs to help. enterprises to develop Internet marketing , the first via the Web to promote your brand; second can sell your products through the network; the third through the network to find your customers; the fourth through the network so that customers can easily find you. is the most crucial point is that, Now is the era of network marketing, if your customers find you do not have websites, web search not your business and your brand, then they will think how small your business, how backward. so this is a corporate image problem , not fast action. Maybe you can e-wolf create a new corporate image.
No comments:
Post a Comment